Page 35 - Q2 GI/J&J Newsletter, 2019

Sampling Campaigns

PALLAVI DHANDA Dubai Courts
th
Sales Coordinator 7 April, 2019
GI/J&J Consumer Division

Promoting a new product is often
difficult, as the market is so saturated with
similar product and is very competitive.

Sampling is extremely beneficial to offer
your product to customers, as this increases
exposure and also allows the customer to
experience the new product and leave them

wanting more. In the last quarter, we
strongly participated in many events across
UAE for sampling of our new range of
Johnson’s Cotton Touch and Johnson’s

Antibacterial. Here are some of the events
that GI/J&J participated in second quarter.

Special thanks to Mr. Sameer for the
sampling Our 3 sisters are
immense guidance for this wonderful
supporting us in creating
sampling campaign opportunities and consumption through
awareness
likewise with my team mates for the
support they have extended.

Dubai Economic Department
th
17 April, 2019

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