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UCU GS Research Journal
           THE IMPLEMENTATION OF CORPORATE SOCIAL RESPONSIBILITY OF
                          SELECTED BUSINESS ESTABLISHMENTS
                                     ROMEO Q. RAFOL












               This study was primarily conducted to determine the implementation of corporate social
        responsibility (CSR) of selected business establishments in Urdaneta City. Specifically, this study
        determined the profile of the respondents and the company profile of the selected business
        establishments;  the  level  of  implementation  of  the  corporate  social  responsibility  rendered
        by the business establishments; the relationship between the level of implementation of the
        corporate social responsibility and the respondents’ profile and company profile variables; and
        the degree of seriousness of the problems encountered by the business establishments in the
        implementation of corporate social responsibility.
               The following summarizes the salient findings of the study: Majority of the respondents
        are males, aged 18 - 30 years old, single, rank and file employees with less than three (3) years
        of experience. The respondents were mainly vocational graduates and with only one (1) relevant
        training attended. On the company profile, majority were operating a service type of business.
        Most of the businesses belonged to corporations, operating or existing for 1 – 5 years, employing
        sixteen (16) and above workers with total assets of 500,000 and below, and earning 5,000 and
        below monthly income.
               Based  on  the  foregoing  significant  findings,  the  following  conclusions  were  drawn:
        Majority of the respondents are young, inexperienced, unmarried, ordinary male workers and
        mainly vocational graduates who are slightly trained. Majority of the business establishments are
        relatively new small enterprises involved in providing service. The business establishments had
        an average implementation of CSR activities. Sex greatly influences the implementation of CSR
        activities along ecological protection. The form of organization, period of operation and manpower
        strength of business establishments likewise remarkably influence the implementation of CSR
        programs along environmental concerns. The problems encountered are within reasonable limits.
        The Proposed Intervention Measure is a viable alternative to enhance the level of implementation
        of CSR initiatives.
               In  the  light  of  the  significant  findings  and  conclusions  drawn,  the  following
        recommendations are offered: Business owners should prioritize the implementation of corporate
        social responsibility programs along environmental concerns. Participation of the business owners
        and employees in trainings and seminars on waste management and environmental protection
        should also be pursued. Business owners should strengthen linkages with the community and the
        local government relative to the implementation of CSR programs and projects. Business owners
        should incorporate in their strategic plans the enhancement of CSR programs and projects along
        education, environmental concerns, social and philanthropic services and economic services.
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