Page 8 - MMR Academy Training Guide 2019-20
P. 8
“REALLY ENJOYED THE
SESSION AND ALLOWED INTRODUCTION TO PRODUCT OPTIMISATION
October 2019
ME TO THINK ABOUT Discover how to effectively optimise products using consumer and sensory
insight.
DIFFERENT ASPECTS This session is an introduction to product optimisation techniques.
Ideal if you are new to the world of product optimisation research, or would
simply like a refresher on basic techniques and tips. MMR’s Director of Product
OF THE PRODUCTS WE Excellence, supported by statisticians and sensory experts, will take you
through an example project, exploring the necessary considerations during the
set up and execution stages, before you get hands on - trying the products for
yourself and assisting with analysis to identify insights from consumer and
WORK WITH.” sensory datasets.