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IBSAR MANAGEMENT CONSULTING
Our Training Approach
The following are the two biggest factors that contribute to the
increased need to training and development in organizations:
Change: The word change encapsulates almost everything. It is
one of the biggest factors that contribute to the need of train-
ing and development. There is in fact a direct relationship be-
tween the two. Change leads to the need for training and de-
velopment and training and development leads to individual
We live by the following and organizational change, and the cycle goes on and on. More
specifically it is the technology that is driving the need; chang-
standards: ing the way how businesses function, compete and deliver.
Development: It is again one the strong reasons for training
• We’re not competitor- and development becoming all the more important. Money is
obsessed, we’re customer not the sole motivator at work and this is especially very true
-obsessed. We start with for the 21st century. People who work with organizations seek
what the customer needs more than just employment out of their work; they look at ho-
and we work backwards listic development of self. Spirituality and self awareness for
example are gaining momentum world over. People seek happi-
ness at jobs which may not be possible unless an individual is
• Your most unhappy aware of the self. At Ford, for example, an individual can enroll
customers are your himself / herself in a course on ‘self awareness’, which appar-
greatest source of learn- ently seems inconsequential to ones performance at work but
ing. contributes to the spiritual well being of an individual which is
all the more important.
• No amount of advertising
can repair the damage
done by failing to
properly address a
customer’s concern
Ibsar Management Consulting & Training Phone: +966 54 505 5554 Beirut, Riyadh, Boston Email: nasr@ibsarmc.com
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