Page 4 - ESE Consutlant Course Offering-Jan 2017

201: Sales Consultant Selling Application

Instructor Led Training (Dallas, TX)

Initial Sales Training introduces participants to Essilor's Selling Model and focuses heavily on
transitioning the portfolio knowledge acquired in the Fundamentals program into an ability to make
effective sales calls and drive business results in the attendee's individual t The course also
seeks to deepen the participant's understanding of the features and benefits of the key Essilor
solutions, products and initiatives as well as territory management, segmentation and overall
business acumen. Finally, participants will have an opportunity to gain hand-on experience with
products and engage in interactive selling s Role-play activities and exams will be used

throughout the course to solidify key teaching points and increase the participant's effectiveness in
their role.

Who is the class for?
All Sales Consultants with responsibility for Essilor Services and products are REQUIRED to complete

this Internal colleagues and others that would like to have a better understanding of the
Essilor portfolio may participate in this course with the approval of their management team.

Prerequisites:

Completion of 101:Sales Consultant Selling Fundamentals

201: Sales Consultant Selling Application
Live Training Content Overview