Page 35 - 2015 Key Metrics-Assessing ECP Practice Performance
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     Soft Toric Lens Wearer % of Contact Lens Wearers
                      Improvement                                               High
                      Opportunity                  Median                    Performance
                  12%   16%    20%    20%    21%    23%    24%    25%    26%    30%    35%
                    5th              15th              25th             35th              45th             50th              55th             65th             75th              85th             95th
                                                  percentile ranking
                Note: 2010-2012 data
                           Soft Multi-focal Lens Wearer % of Contact Lens Wearers
                      Improvement                                               High
                      Opportunity                  Median                    Performance
                  3%     5%     7%     9%    10%    10%    12%    15%    18%    20%    25%
                    5th              15th              25th             35th              45th             50th              55th             65th             75th              85th             95th
                                                  percentile ranking
                Note: 2010-2012 data
                                RGP Lens Wearer % of Contact Lens Wearers
                Low                                Median                                High
                  1%     2%     3%     5%     5%     5%     5%     6%    10%    10%    20%
                    5th              15th              25th             35th              45th             50th              55th             65th             75th              85th             95th
                                                  percentile ranking
                Note: Data on product usage are from the MBA Contact Lens Management Survey, December 2011.
         Soft Lens Patient Refit Ratio
         A median of 30% of soft lens patients having an eye exam are refitted with a new brand, material or lens type during their eye exam
         visit. Because soft lens technology continues to advance rapidly, a refit ratio under 18% reveals an “if it ain’t broke, don’t fix it”
         mindset that, over time, will undermine patient satisfaction and produce sub-optimal contact lens revenue.
                                                                                     Key Metrics: Assessing Optometric Practice Performance 2015 33





