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       keep it off the market. However, without   While Non-Disclosure
       a competitive process they could pay a   Agreements (NDAs)   DID YOU KNOW?
                                                                  DID YOU KNOW?
       lower price.                          cannot be relied on
                                             completely, without
                                                                  The Supper Club runs full day ‘Maximising
                                             them you have no     The Supper Club runs full day ‘Maximising
       TRADE SALE                            protection against   Capital Value’ workshops to help
                                                                  Capital Value’ workshops to help
       A trade sale is a common form of exit,   the misappropriation   members prepare their businesses for
                                                                  members prepare their businesses for
                                                                  sale and for life after exit.
       where the business is acquired as part of a   of your trade secrets.   sale and for life after exit.
       buy-and-build strategy; for its intellectual   Make sure your IP is
                                                                  This comprehensive workshop for up to
       property; for its client base; or for its   properly protected   This comprehensive workshop for up to
                                                                  six founders or CEOs is only available to
       market share. Members have highlighted   with Patents,     six founders or CEOs is only available to
                                                                  members of The Supper Club. There are
                                                                  members of The Supper Club. There are
                                             Copyright, and Trade
       the value of advisors at this point who   Marks.           up to five events a year, so members
                                                                  up to five events a year, so members
       can look outside your industry and main                    interested in attending these workshops
                                                                  interested in attending these workshops
       competitors to find strategic or even left                 can contact their account manager in the
                                                                  can contact their account manager in the
       field options. Games developer Splash                      Membership Team to reserve a place.
                                                                  Membership Team to reserve a place.
       Damage, for example, was purchased by a
       Chinese poultry farming company!
       A trade sale can provide huge
       opportunities. However, being subsumed                           We wanted to grow our business and
       within a larger organisation will mean                   maximise profits from underperforming
       a change of culture so consider what                     acquisitions. We could not do this without
       you want for yourself and your business.                 giving up some equity
       A competitor might seem an obvious     When choosing PE,              Clive Nation, CEO, Cennox
       acquirer, but be prepared to share    members advise that
                                                you check to see
       confidential information knowing it could   how much is left in
       fall through (and always use an NDA).   the fund if you are
                                                growing fast and
                                                                  MEMBER Q&A: OLLY OLSEN,
       PRIVATE EQUITY                         likely to need follow   MEMBER Q&A: OLLY OLSEN,
                                                                  CO-FOUNDER & CEO,
       While venture capital funds tend to      on capital. They   CO-FOUNDER & CEO,
                                                                  THE OFFICE GROUP
       focus on early stage companies, private   also recommend   THE OFFICE GROUP
                                                seeing when the
       equity (PE) looks for well-established   fund closes as that
                                                                  •  •
       and profitable high growth businesses.   may put pressure on   • What three key tips would you give to What three key tips would you give to What three key tips would you give to
                                                                  anyone preparing to exit?
                                                                  anyone preparing to exit? Timing, ask Timing, ask Timing, ask
       PE typically looks to model a minimum   you having an exit   anyone preparing to exit?
                                                                  for advice and vision. It’
                                                                  for advice and vision. It’
       of 2x money multiple as a base case.    event in a shorter   for advice and vision. It’s all about timing s all about timing s all about timing
                                                                  if y
                                                                  if you want to get the best deal. I think ou want to get the best deal. I think ou want to get the best deal. I think
                                                                  if y
       Funds generally look to achieve a three to   timeframe. Speak to   it’s important to seek advice from people s important to seek advice from people s important to seek advice from people
                                                                  it’ it’
       four-times ROI in five years, although the   other entrepreneurs   who hav
                                                                  who have been there before and sold a e been there before and sold a e been there before and sold a
                                                                  who hav
       Business Growth Fund (BGF) has a longer-  who have worked with   comp
                                                                  company. And when you’re working in any. And when you’re working in any. And when you’re working in
                                                                  comp
                                                                  p p
       term view (as do family offices).      them to find out the   partnership with someone else, make sure artnership with someone else, make sure artnership with someone else, make sure
                                               pressures they are
                                                                  y y
                                              likely to put on you.  you’re clear from day one how far you ou’re clear from day one how far you ou’re clear from day one how far you
                                                                  want t
                                                                  want t
       The deal could be structured to allow you                  want to go, what your vision might be and o go, what your vision might be and o go, what your vision might be and
                                                                  at which point a sale could be consider
                                                                  at which point a sale could be considered. ed. ed.
                                                                  at which point a sale could be consider
                                                                  It’s a good idea to get your housekeeping s a good idea to get your housekeeping s a good idea to get your housekeeping
                                                                  It’ It’
                                                                  in or
                                                                  in order along the way, such as data and der along the way, such as data and der along the way, such as data and
                                                                  in or
                                                                  other infor
                                                                  other information. It will make things much mation. It will make things much mation. It will make things much
       I started running some of the smaller brands. I            other infor
                                                                  smoother when the deal is done.
                                                                  smoother when the deal is done.
       became more like a consultant within the business,         smoother when the deal is done.
       dealing with problems, and dealing with the exit
                                                                  • Why did you join The Supper Club?
                                                                  • Why did you join The Supper Club? I I I
       process.                                                   • Why did you join The Supper Club?
                                                                  lov
                                                                  love my work and business, so I enjoy e my work and business, so I enjoy e my work and business, so I enjoy
                                                                  lov
                                                                  discussing the ups and downs o
                                                                  discussing the ups and downs o
       There was lots of operational stuff and working            discussing the ups and downs of running f running f running
                                                                  an organisation. Plus, you have a great ganisation. Plus, you have a great ganisation. Plus, you have a great
                                                                  an or
       out how to communicate timelines internally to the         an or
                                                                  dinner at the same time. The bonus has
                                                                  dinner at the same time. The bonus has
       right people at the right time. It’s about leaving         dinner at the same time. The bonus has
                                                                  been the friends I’v
                                                                  been the friends I’v
       without hurting yourself or the company, which is          been the friends I’ve made and forming e made and forming e made and forming
                                                                  new pr
                                                                  new professional relationships.ofessional relationships.ofessional relationships.
       tricky.                                                    new pr
                                                                  • How do you get the most value from How do you get the most value from How do you get the most value from
       You get a disproportionate amount of attention             •  •
                                                                  the Club?
                                                                  the Club? If you can be truly vulnerable If you can be truly vulnerable If you can be truly vulnerable
       as the founder. Even when you’re not running               the Club?
                                                                  and open up t
                                                                  and open up t
       everything, people look to you; you’re a talisman.         and open up to people at the dinners or o people at the dinners or o people at the dinners or
                                                                  forums, you’ll find an environment which ou’ll find an environment which ou’ll find an environment which
                                                                  forums, y
       I was always very visible around the business. So          forums, y
                                                                  is w
                                                                  is w
       that requires careful management when you’re               is welcoming and that gives you the elcoming and that gives you the elcoming and that gives you the
                                                                  oppor
                                                                  oppor
       leaving. I postponed my leave date for 2 months;           opportunity to learn and grow, personally tunity to learn and grow, personally tunity to learn and grow, personally
                                                                  and pr
                                                                  and professionally. The key is being open, ofessionally. The key is being open, ofessionally. The key is being open,
       not to be political, just to be careful about the          and pr
                                                                  honest and to trust the confidentiality. I’ve o trust the confidentiality. I’ve o trust the confidentiality. I’ve
                                                                  honest and t
       message.                                                   honest and t
                                                                  never seen that broken.er seen that broken.er seen that broken.
                                                                  nev
                                                                  nev
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