Page 11 - Ad Spot Local Sellers Guidebook (v1.1) Digital
P. 11
Choosing Locations
We are an advertising company that targets local
businesses who are trying to reach local customers.
Because of the intimate and local aspect of our business,
we are the most effective for small mom and pop shops,
local franchises, businesses that make sales directly from
home owners such as contractors/repairmen/cleaners,
any businesses that rely directly on local customers, non-
chain restaurants or food joints.
Refrain from going to huge chain places like Subway,
McDonalds, or Arbys as they already have their own
internal marketing teams and flyer distribution systems in
place.
Type things into Google Maps like “local massage parlour
near me” to find where the clusters or local businesses are
in the area that you can go to and market to. Google maps
is a great tool to plan out and map which areas and plazas
you are going to hit and market to. Get creative!