Page 21 - Full Agent Handbook (PRINT)
P. 21

Open Houses                                               Farming

           •  Ability to Network                                     •  Geographical

           •  Gather leads                                           •  Owner occupied

           •  Free personal advertising                              •  Investment owned properties

           •  Face-to-face with prospects                            •  Niche farming

           •  Be ready, be professional                              •  Social Media farming

           S.O.I                                                     RELO

           •  Family                                                 •  Sacramento Metro Chamber

           •  Friends                                                •  Hotels

           •  Colleagues                                             •  Corporations

           •  Neighbors                                              •  Job Fairs

           •  Social Media                                           •  Highway Patrol

           •  Clubs/Organizations                                    •  Big Retail Companies

           Organizations                                             Referrals

           •  Community Boards                                       •  Agent-to-Agent

           •  Church                                                 •  Broker-to-Agent

           •  Kid’s Sports League                                    •  Lender Referrals

           •  PTA                                                    •  Title Rep. Referrals

           •  Club 20-30                                             •  Business Referrals

           •  Elks Lodge                                             •  Personal S.O.I Referrals

           Company Resources                                         Networking Groups

           •  Marketing REsource                                     •  Associations

           •  Reports on MyConnect                                   •  Networking Events

           •  Drysdale Services                                      •  Business Referral Group

           •  Seller Advantage                                       •  Local Chamber of Commerce

           •  Lead REsource                                          •  Professional/Trade Organization
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