Page 16 - It’s a Man’s World Visual ^0 Merchandizing Guide (1)_Neat
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PLANOGRAMS
Follow the planogram formula for shelf displays: Shampoo, Conditioner,
Styling Products and Finishing Products, left to right. Bestselling sizes are represented.
■ Flex the planogram presentation to display multiple facings of your bestselling products.
(Use sales data and best judgment when making these salon-based decisions.)
■ If you do not carry some of the items shown, adjust the presentation by adding additional
facings of your bestselling products.
■ Keep the shelves full and replenish from back stock, or pull products to the edge of the shelf
to create a full-looking shelf.
■ Place all price stickers on the bottom of each bottle to keep the display neat with clean lines.
■ Ensure that all products are facing forward when merchandising the shelf.
■ Ensure all shelf talkers and other merchandizing materials are current.
■ On a daily basis ensure the display is appealing being both clean and tidy.
Do we still have the cleaning wipes for the silver?
