Page 7 - MARINAOFTHEYEAR
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Company Culture

                                         Safety, Courtesy, Experience and Efficiency.

                We modified Disney's Guidelines to match our marina's needs.  The guidelines must be
                followed in the this order.
                1-Safety
                2-Courtesy
                3-Experience
                4-Efficiency

                SAFETY:   Number one in our company culture is Safety.  If there is isn’t any safety, nothing
                else matters.  To put it strongly, a dead customer creates a bad experience.

                COURTESY:  Number two in our company culture is Courtesy.  Once safety is achieved we
                must be polite.  For example: if someone comes into the gas dock with a BBQ and 12" flames,
                our dock attendants can do or say anything to prevent the catastrophe.  However, once all is
                safe, we must be polite.

                EXPERIENCE:  Being polite effects number 3 in our company culture which is experience.
                Our mission is to provide the “Best Lake Minnetonka Experience" much of this involves
                providing a welcoming atmosphere as we answer the same question over and over…

                EFFICIENCY:  Finally we have Efficiency which is number four in our company culture.  Our
                bottom line depends on quick logistics.  When we saved 1.5 minutes per launch on the ramp
                after retrofitting our forklift with sealed drums allowing us to drive the forklift into the water
                without affecting the brakes, that translated on a "50 launch / 50 haul-out" day  to 2 1/2 hours
                saved!  If that forklift stops, it costs money at the end of the evening with staffing time.
                However, if a customer unexpectedly darts out  in front of the forklift, "Safety" takes
                precedence and the forklift stops.


                Specific Goals
                Our goal is to provide the best Lake Minnetonka experience.
                We do this through our belief "Make Every Day a Vacation Day"
                and ultimately to become "Your Lake Minnetonka Boating Home"


                AMMENITIES
                Property:  We have 325 feet of sandy shoreline.  We have created a beautiful green space with
                picnic tables to stop and watch the sunset.  Several cars fill the parking lot each night to video
                the sun going down.  We also get cyclists from the trail that stop down and take a "mid-trail"
                break at our picnic area.  The trail is a public amenity that runs adjacent to our property.

                Winter Storage: 400 boats stored indoor and outdoor in our 4 on site warehouse and 3 off site
                warehouse facilities.  Our winter storage is full service.  Customers leave at our gas dock in the

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