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MIXED METHOD: EMPLOYEE AND
                                              CONSUMER PERCEPTIONS ON GREEN

                                              INSTITUTIONAL DINING OPERATIONS








                                                                                                         Poster
                                              YEUNG Tsz Wing
                                              BA (Hons) in Culinary Arts and Management
                                              Department of Hospitality and Business Management





    OBJECTIVES                                RESEARCH BACKGROUND

    •   Identify challenges and opportunities   The hospitality and catering industry faces mounting pressure to become more
       for sustainable institutional          sustainable due to increased public awareness in environmental issues and
       dining from chefs' perspectives.       climate change. However, there exists considerable gaps between ideology
    •   Evaluate real-world technological     and practice, due to limited access to sustainably sourced produce, its premium
       advancements    in   sustainable       cost, and general reluctance on utilizing advanced technology. Institutional
       kitchen   operations.                  kitchens  struggle  to  balance  sustainability  with  operational  efficiency,  while
    •   Investigate consumer attitudes        consumer  preference   prioritizes  convenience over  environmentally-friendly
       on environmental consciousness,        dining options. Existing solutions to sustainable dining include food pre-
       personalization, and acceptance of     ordering apps and waste management technologies, but their consolidation
       dining app technology.                 is incomplete. This study explores these opportunities and challenges to help
    •   Examine the impact of environmental   promote sustainable dining operations.
       consciousness and technology
       acceptance on purchase intention.      METHODOLOGY
    •   Test the impact of personalization
       on user satisfaction in institutional   This study uses a mixed-methods methodology. Qualitative data were
       dining.                                collected through interviews with 10 kitchen and service personnel at a large-
                                              scale production facility with over 1,000 employees, focusing on sustainable
                                              practices, concerns, and use of technology in institutional dining. Quantitative
                                              data were gathered through questionnaires from 753 employees to measure
                                              environmental consciousness, technology acceptance, and job satisfaction.
    ABOUT THE INVESTIGATOR                    Correlation and regression statistical methods were used to look for associations
                                              between variables. The sequential design allowed qualitative understanding to
    I  am  a  final-year  student  pursuing  a   inform quantitative measures towards an overall comprehension of sustainable
    Bachelor of Arts (Honors) degree in       dining dynamics.
    Culinary Arts and Management, with
    a strong passion for pastry arts. My      FINDINGS
    career goal is to become a pastry
    chef in a luxury hotel, specializing in   Key findings show that pre-ordering schemes actually reduce food wastage,
    creation of innovative and sustainable    even  though  deficiencies  in  employees'  training  hinder  sustainable  actions.
    desserts.  My  FYP,  "Mixed  Method:      Technology acceptance (TA) and personalization (PER) are strongly compatible
    Employee and Consumer Perceptions         with user satisfaction (SAT) and purchasing intention (PI). Environmental
    on   Green    Institutional  Dining       awareness (EA) does not particularly influence PI, showing that sustainability
    Operations,"  is  supervised  by  Dr.     messages must be congruent with convenience.  The interviews further
    LEUNG Tsui  Yan, Vicky.                   introduced operational challenges such as irregular demand and resistance to
                                              change. This study highlights the need for integration of technology, training,
                                              and consumer-led designs to address sustainability goals in institutional dining.






     61    Student Applied Research Presentations 2025                                                                                                                                                    Student Applied Research Presentations 2025
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