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Samsung apologises in a very humble way

• Samsung streamed an exhaustive 50-minute presentation, covering the “findings from its battery fault investigation’’, and it started things

off on the right note. The head of its mobile division, DJ Koh, said:

"First of all, I deeply apologize to all of our customers, carriers, retail, and distribution partners. We believe that, as a first step to regain your
trust, it is important to provide you with a thorough understanding of the cause behind the Galaxy Note 7 incidents and to implement a

comprehensive plan to take preventative measures.“