Page 13 - 2022 INA Program Book

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AGEND

Thursday, January 27th

7:30 AM Networking Breakfast
9:00 – 10:30 AM General Session & Presentation: Building Resilience to Attract and Retain Your Best
Workforce featuring Ivy Kusinga
Insurance agencies operate within a dynamic socio-economic environment impacting their
businesses and people. To grow and thrive any business needs to attract and retain skilled
and motivated people. The global pandemic has had a ripple effect on businesses, placing a
high focus on talent as businesses deal with labor shortages, shifting expectations in the way
people work, and the persistent callout for diversity, equity, and inclusion.
This interactive session will address:
• The prevailing macro people trends that require heighten attention
• Key considerations to respond to current talent challenges – hiring, retention
• A roadmap for leaders to creating a more diverse and equitable environment where everyone thrives
11:00 – 12:00 PM Carrier Panel: Characteristics of a Successful Carrier-Network Relationship

Networks have the potential to bring enormous efficiencies to a carrier, getting their message and
products out to large groups of agents. While there may be differences from carrier to carrier, there
are key factors common to the most successful of these relationships. This panel will feature the
perspectives of four carriers describing the characteristics of the successful network relationships.
Attendees can expect the following discussions:

• How do carriers view network opportunity’s to help them grow
• What is the decision making process for choosing a network partner
• Description of best-in-class networks
• Carrier views on agency clusters vs professionally managed networks

1:00 – 2:00 PM Professional Development Workshop, The Institutes
Your brand is what people say about you when you are not in the room. While brand perception
is in the eye of the beholder, brand management is available as a tool to shape that perception.
Are you utilizing brand management to maximize your Network’s reach and influence?
Attendees can expect to explore important brand questions, including:

• Why do we exist?
• What values and principles do we support?
• What gives us purpose and passion?
• What emotions are we attempting to elicit from those whom we serve?
• How do we want the marketplace to perceive us?
• How do we want people to identify with us?

5TH ANNUAL MEETING | 11