Page 53 - SC2 example
P. 53

STOKKE                                                                         53


                                                         SEATING CATEGORY



                                  TRIPP TRAPP AND STEPS ACCESSORY MERCHANDISING





                                                                                          SEATING WALL UNIT
                                                                                          Display & Equipment                        To order
                                                                                          Wall unit 3 panels                                    1
                                                                                          Spear dbl 250 (set of 2)                             10
                                                                                          Rails                                                10
                                                                                          Wall shelf 600 x430                                   4
                                                                                          Dividers                                              3


                                                                                          Products                                   Capacity
                                                                                          Tripp Trapp Classic Cushions 6 x 3                   18
                                                                                          Tripp Trapp Baby Cushions 2 x 3                       6
                                                                                          Tripp Trapp Junior Cushions 2 x 6                    12
                                                                                          Newborn Set textiles 2 X 7                           14
                                                                                          Newborn Set                                           2
                                                                                          Harness                                               6
                                                                                          Baby Set                                              3
                                                                                          Tripp Trapp Boxes                                     6
                                                                                          Tray                                                  2
                                                                                          Table Top                                             2
                                                                                          Steps Baby set Cushion 6 x 4                         24
                                                                                          Steps Chair Cushion 1 x 6                             6
                                                                                          Steps legs (7 x 4)                                   28
                                                                                          Steps Baby set tray                                   7
           3 Steps to Accessory Merchandising
           1.  Layout the products as the customer would shop them, beginning with new born, into baby, into
              classic. – Do not mix product types on a panel ie Tripp Trapp with Steps.
           2.  Ensure you have reviewed your sales numbers so the display is commercial to your market /
              retailer
           3.  Balance your colours either starting with light colours into dark OR girl / boy pallets
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