Page 31 - Crisis Management
P. 31

The Internal Landscape









   Landscape survey          Strategic planning         Crisis management          Organizational
                                                                                   learning
   • Identify the              • Form the crisis         • Return the
     organization’s              management team           organization to an
                                                                                    • Evaluate the
     weakness                                              operational status
                               • Develop worst-case                                   success and failure
   • Determine the               scenarios               • Manage the                 outcomes of the
     enthusiasm for                                        primary                    crisis management
                               • Formulate crisis
     crisis management                                     stakeholders               process
                                 management plan
   • Overview the                                                                   • Strive for
                               • Conduct mock
     organizational              disasters and                                        organizational
     culture                                                                          learning
                                 training
   • Assess the ethical                                                             • Strive for
     environment                                                                      organizational

   • Evaluate company                                                                 renewal
     safety policies





  The External Landscape









    Landscape survey          Strategic planning          Crisis management         Organizational
                                                                                    learning
    • Determine the             • Consider existing       • Manage reactions
      degree of industry           government               of external
      vulnerability                regulations              stakeholders              • Reap the benefits
                                                                                        of industry renewal
    • Determine the             • Consider current          − Negative media
      degree of political          industry standards          coverage               • Be ready for new
                                                                                        government
      stability
                                • Develop working           − Public outcry             regulations
    • Assess the                   relationships with       − Web-based
      organization in              the media                                          • Be aware of new
                                                               criticism and            stakeholder
      relation to                                              company hate
      globalization                                                                     outlooks
                                                               websites
      implications
                                                          • Impending
    • Assess the                                            government
      technological
                                                            regulations
      implications





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