Page 26 - PowerPoint Presentation

Media Strategies – Glacier Media

Food in Canada

• Description:

⎼ Food in Canada delivers coverage of the national food and beverage
processing industry covering baking, dairy, meat, confectionery, beverages,

fish and seafood, fruits and vegetables, grain and oilseed milling, pet food, as

well as packaging, food science and technology.

• Recommendation/Rationale:

⎼ Print

▪ We are recommending a 4-color page in the publication’s July/August logistics

issue. This issue is recommended over the September/October issue because the
logistics industry is more closely tied to the packaging industry than anything in the
September/October issue.

⎼ Website

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▪ We are recommending a three-month flight starting on July 15 and running
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through October 14 . The 300x250 run of site banner will generate 17,500
impressions (more than the 12,500 produced by the magazine). The website
provides excellent content including features on packaging, it is targeted to

professionals in the food industry and, because of the exchange rate, is less
expensive than it was last year.

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