Page 24 - ProposalAI
P. 24
14.4 SEM Case Studies
CAMPAIGN #1
Industry Duration Target Audience Target Country
Education 1 year Business to end Singapore
user
$0.5-$3 Avg 40
CPC conversions a month
SEM STRATEGY
Search network to generate qualified leads and
GDN for brand awareness
A
ACHIEVEMENTCHIEVEMENT
5-10%
ClICKTHROUGH
RATE HUGE
IMPROVEMENT!
Normal CTR is 3%
