Page 5 - Marketing Zine Final
P. 5

Skills Needed:                      Responsibilities:
           » Teamwork Skills                   » Overseeing and

           » Communication Skills              Developing Marketing
           » Attention to Detail               Campaignes
           » Good Organisational Skills  » Data Analysis

           » Numerical Skills                  » Promotional Activities
           » IT Skills - be compitent          » Run Social Media

           in softwares such as                Channels and Manage
           microsoft and design                Campaigns on Social

           softwares such as                   Media - be able to use
           InDesign                            social media such as
           » Interpersonal Skills - such       Twitter, Instagram and

 There are many different skills and responsibilities that are required for one to work in makreting -   as being able to work   Facebook to promote and
 Left image from Google Images, Right image by Laura Tunnah  well in a team, have good   market books
 What is needed?  communication skills and  » Create an awarenss of


                                               and develop the brand
           be motivated
           » Ability to work well under        you’re creating

           Pressure                            » Conduct Market Reserach
 Marketing is more     » Creative              » Organise Events - such as
                                               book launches
           » Flexible - some working
 than promotion  hours may include             » Develop Relationships

           working late or having to           with Stakeholders - both

           work weekends                       internal and external
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