Page 57 - Sales Mobility eBook Training Deck

Compliance – Display Compliance

Refer to the Display Priorities Section of the Woolworths & Coles
Customer Weekly Bulletins to check if a display has a programmed
location in store.

Every nationally programmed display with a location identified needs to be
recorded as a separate CCA display to allow us to measure promotional
compliance.

Hit Yes to the question ‘Is this a nationally programmed display location’
(even if you have negotiated a different location than that on the bulletin
or have located other non programmed packs on the same display).

For Indies where there are no nationally programmed locations always
answer this question No.

For Competitor displays where we are unaware if they are nationally
programmed locations always answer this question Yes.

Programmed Display Location / Locked in Activity