Page 19 - Abyssinia Busniess Network November 2019

yet begun with deep practical actions bureau permanently , rather to working on International Hotel
. Understanding is the First step. The establish properly and handover and Resort Projects and develop
future of tourism business in Ethiopia to a permanent team that to be New Concepts. How many
depends on in-depth understanding assigned by the Administration. Projects are on Pipeline
of the sector and commitment of true I personally believe that all and how do you see it?
players in the sector. We’re witnessing Professionals in different sectors
on some important steps these days should contribute something OZZIE International Hotel
which was looks encouraging like to the his beloved Nation as a Projects Consultancy is one of
establishing Addis Ababa Convention Volunteer. It costs me too much the leading consulting firms in
Bureau and Ethiopian MICE Tourism however, I should sacrifice my Ethiopia, especially dealing with
strategy . Personality, I will try my level time and benefit somehow. I hope international chain hotel projects
best to push the sector in advanced way. the main Bureau will run properly and development of new Concept
in less than 6 months as per our for MICE Tourism. We are
With your continued and relentless master plan we set. handling now over 40 hotels and
effort, you’ve managed to see the Then we can support the Bureau processing over 28 International
establishment of the Addis Ababa at higher level. Hotel Projects on pipeline that
Convention Bureau at a Capital City are secured. As a nation with
level. What does it have to do with What are the challenges to go other leading consulting firms,
hospitality and tourism? forward with the Challenges of we secured over 45 signed
Bureau? International Chained Hotels and
Honestly, Addis Ababa City Resorts Projects. In connection to
Administration has recently taken the Actually it is not a challenge in Technology transfer, development
first initiative. This is an important negativeway. We set up action plan of Human Capital and creating
milestone for MICE Tourism. Once, the that will solve the “Challenge” . I platform to use the resources by
Bureau efficiently functional, Our city hope the Administration will take local Hotels, it will create big
will enjoy and benefit from the sector it seriously and with favourable impact on the Sector in a few
especially in hunting International environment, we can handle the years. OZZIE also has lots of
meetings and exhibitions, controlling Projects in proper manner. conversion or rebranded local
and monitoring the quality of the hotels to international chain brands
meetings and events, handling proper What is your vision concerning that will give them a leverage
information and securing foreign the Bureau? to join international market. On
direct investments especially securing top of that we submitted other
measurable and reliable source of My vision is to put Addis Ababa International MICE destination
Hard Currency. On the other hand, City as one of the Top 3 MICE project proposals to the concerned
at the National level, Ethiopia needs Tourism destinations in Africa in body . We will officially announce
strong Ethiopian National Convention less than 3 years. such projects soon.
Bureau at a Federal level. I hope this
will happen soon. Establishing the What exactly does the country What about the level and quality
Bureau only is not the final goal, rather need to unleash its potential of manpower and technology in
powerful, active and trained Ethiopian in the hospitality and tourism achieving the objectives of MICE
team should be on board. The fruit will sector? and Hospitality Sector?
be realized soon.
Definitely Education and That’s why I mentioned education
We have learnt that you serve and Exposure is vital. We should is the key element. Universities
head the Addis Ababa Convention take some best practices from should start programs on specific
Bureau as a volunteer at the Capacity advanced countries. Hospitality subject. Using proper latest
of Executive Director; do you believe is a dynamic business model technology benefits the sector.
you would properly manage the center than other sectors. As a nation, So Education, Exposure and
without any payment? Professionals should be on board Technology support Ethiopian
to use the potential of our country. Tourism Sector to advanced level.
My plan and appointment is not to run OZZIE Consultancy is strongly

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