Page 20 - BANKING FINANCE OCTOBER 2021

PRESS RELEASE

AntPay, a neo banking super app, integrates banking, loans, ATM

card, investments, etc., on one platform

AntPay’s zero balance Mobile wallet activates instantly and initiative named HR Advantage Club where Corporate can
also doubles up as a virtual Rupay prepaid card. In addition, avail exclusive benefits for their employees in form of
AntPay’s ATM card is set to be a game-changer as it financial planning, investment, health, and life insurance,
seamlessly integrates with a mobile wallet and can be along with shopping and rewards. Corporates will also be
controlled through App. This provides complete freedom to able to directly transfer salaries and Reimbursements, into
users to use a single AntPay Wallet both for Ecom, POS, and employees’ AntPay Mobile Wallets using AntPay HR
ATM transactions. Advantage Club.
In addition, all AntPay users will be able to avail discounts Antworks has also undertaken a unique socio-economic
on over 200 top brands at various Ecom platforms as part initiative called Project Graam Uthaan, in West Bengal. This
of its Social Reward Club Program. AntPay will soon allow program is running in partnership with local MFI and NBFCs
the opening of Savings Bank Account of users on its App in where Antworks helps villages to become self-reliant by
tie-up with a leading Private sector Bank. With these facilitating small business loans to its community. The loans
innovative products and value propositions, AntPay enables are facilitated in order to either start a new business or
people who are new to banking, to have a simplified support an existing business for further growth. The
experience. company plans to extend this program through the AntPay
app in other states as well in a phased manner with the
AntPay’s USP lies in the Social quotient it brings to Neo participation of local MFIs and NBFCs.
banking services. Until now, banking is considered a
documentation-heavy and cumbersome process. AntPay “Antworks is an Indian fintech company with Global
works like a super app that eliminates the need to visit a aspirations and the successful launch of AntPay is a major
physical bank branch altogether. milestone in Antworks’ growth journey. With the successful
launch of AntPay App, we would strive to usher in a new
AntPay is also one of the first players to offer a Social lending era of Digital Social banking through our focus on financial
feature where anyone can borrow from a social network
wellness and Socially Responsible Financial Products,” said
of lenders available within the app. AntPay provides a Mr. Rajeev Mahajan, Founder, and CEO of Antworks.
bridge between lender and borrower, eliminating all third
Antworks was started by Rajeev Mahajan and Subhayu
parties, resulting in more savings for the borrower and
Ghose, both professional bankers with over 20 years of
income for the lender. In addition, AntPay has tied up with
Banks, NBFCs, and MFIs to offer wide-ranging loan offers individual experience in setting up and scaling successful
financial services businesses in India. While Rajeev has
and credit card options to its users.
worked with the likes of ICICI Bank, Yes Bank, etc., in senior
AntPay App will be focussing on the financial wellness of leadership positions; Subhayu has been in the Senior
users and have built several products and features within leadership Roles in the banking and financial consulting
the App to promote financial wellness amongst its users. domain, with IDBI Bank, SBICAPs, etc.
This includes credit counseling, insurance, and investment
Antworks, the Indian financial Services, the name behind
planning, and expense management reports. AntPay will AntPay, is a digital financial services platform based out of
also offer its users free doctor consultations, discounts not
Gurgaon. Antworks also has an RBI Registered P2P
only at IPD/OPD but also at more than 10000 pharmacies Financing Company and IRDA registered Insurance Broking
and diagnostic centers across India.
Company within its Group. The digital platform has over 3
For Corporate users, AntPay’s proprietary AI and Machine million registered users and over 25000 paid subscribers for
Learning tools enable loan solutions, along with a unique its various products. T

20 | 2021 | OCTOBER | BANKING FINANCE