Page 142 - Company Excellence

Part III: Chapter 5 ‐ It's all about the people

The match(ing) plan of this chapter

• Recruiting and personnel selection lay the foundation for
matching people to jobs, people to companies. You will learn
why matching is so important in recruiting.
• You will learn methods for using employer branding to arouse
the interest of precisely those employees for the company
that you need in order to be successful as a business.
• You read that matching also plays a central role in social
recruiting.

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