Page 159 - Company Excellence
P. 159
Company Excellence through Matching in Recruiting
The employee loyalty programs already mentioned, an employee-
oriented management style, individual training opportunities and a
learning culture that defines mistakes as the starting point and
starting signal for substantial improvements are necessary
components of an approach that aims to establish the company as
an attractive employer brand. Particular attention should be paid to
the unique selling points so that applicants can immediately
recognize what distinguishes the company from the competition.
Those who know how to present and emphasize their uniqueness
appropriately have the best chances of being perceived as an
interesting employer.
The big advantage is that especially the use of the personality
diagnostic tool INSIGHTS MDI® and the competence diagnostic tool
OutMatch ASSESS by SCHEELEN® , but also the tool RELIEF Stress
Prevention by SCHEELEN® offers sufficient clear indications of what
makes an applicant tick.
In this way, employer branding can be geared to the
applicants, that the company primarily wants to win over.
In the recruitment process and in personal interviews, the
p
company then the company then presents itself as the
employer brand that an applicant attractive and appealing to
an applicant.
Of course, an applicant also uses the personal interview to assess
whether the company offers him or her the opportunity to develop
there. You should be prepared for this. The applicant wants to
check whether the company, the position and he or she are a good
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