Page 165 - Company Excellence
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Company Excellence through Matching in Recruiting
sales personality with a high degree of success and goal orientation
and excellent communication skills as well as a self-reliant way of
working, i.e. a classic red-yellow salesperson, positively addressed by
the following statements in the job advertisement:
• "To secure our excellent market position, we are looking for
winning, customer- and success-oriented individuals for the
sales force."
• "Wherever in the world construction is taking place - we are
already there as a market leader!"
• "Through our global distribution network, we delight
customers in over... countries by providing pinpoint
solutions to problems."
• "You meet these requirements: ... Strong sales personality.
Above-average success and goal orientation. High level of
communication skills. Independent way of working ..."
• "We offer you: ... Join a team of trust and respect."
It's a match: ten steps to the right employees
The ideal typical course of a recruiting process on the basis of the
previous explanations is as follows:
• Step 1: Permanent approach of potential interested parties/
applicants via all available analog and digital channels (classic
options and social recruiting)
• Step 2: Establishing the company as an attractive employer
brand (employer branding), employees as brand ambassadors
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