Page 29 - 2017, OCT 8 - LIONS VS PANTHERS - SHOP 2

Game Day Presentation/Activities

This 2017 2016 Variance
Question
Shop Y-T-D Final to 2016
Rate the activities and fan enjoyment of Pride Plaza; the pre-game Tailgate Party outside Gate A on Brush street.
29 3.25 3.38 3.31 0.06
(Comment on Zip-lining, DJ and activities.)
Rate the activities and fan enjoyment of DTE Power Hour and/or the activities at the Social at Gate D. (Comment on
30 3.75 3.50 3.31 0.19
activities, give-a-ways, food and drink specials.)
Rate the on field activities, promotions and entertainment during the pre-game. Rate the player entrance and team
31 3.25 3.38 3.19 0.19
hype video during per game. Comment on which were enjoyable, impactful or memorable.

32 Did the crowd seem to enjoy the music that was played during pre-game and breaks? 3.25 3.13 3.25 (0.13)
Rate the images, effectiveness & frequency of the video boards (end zones) & ribbon boards (sidelines) regarding
33 3.50 3.38 3.25 0.13
presentation, replays, scores/stats around the league, messages that encourage cheering.
Did you notice the 50/50 raffle. Is the raffle easy enough to locate to participate? Do you notice the promotions or
34 the jackpot ticker? How long were the lines to purchase raffle tickets. Were the sellers friendly and knowledge 3.25 3.25 3.69 (0.44)
about the raffle rules? Do you hear positive guest feedback?
Rate the activities in the Kid’s Cub Club Zone including the Face Painters and the Cub Club/Youth Football info tables
35 3.25 3.13 3.19 (0.06)
(Section 246). Visit & rate the new Fan Caves located between 233 – 234 (X-Box, Meijer and Ford Fan Caves).
Rate the reaction in your area of the “fight song” after a Lions score. Rate the reaction in your area to other
36 3.00 3.00 3.38 (0.38)
entertainment and/or promotions during breaks and half time.
37 Rate the excitement created by and the reaction of fans to the Lions Cheerleaders. 3.00 3.00 0.00 3.00

Rate the wireless connectivity in the stadium. Were you able to maintain cell phone connections and send texts
38 2.50 2.75 2.63 0.13
throughout the game? Include your carrier/provider.

Woodward Avenue Travel (for client use only) Page 57 2017, OCT 8 - LIONS VS PANTHERS - SHOP 2 - Game Presentation & Activities