Page 54 - eCommerce Made Easy - Training Guide
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Chapter 10: Driving the right
type of Traffic for eCommerce
sites
One of the key things that you need to consider, even before launching your
eCommerce site, is how you are going to drive traffic to said website, because as
good as your site and as cool as your products are, they can be next to nothing
without the proper audience.
To create an audience, you need to build up traffic first. Most importantly,
organic traffic, which is traffic that comes naturally to your site by following a
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