Page 58 - eCommerce Made Easy - Training Guide

shares that will end up reaching a significant number of people inside and

outside of Facebook.

All these people are either cake lovers or people looking for the kind of content

that you are posting. Once they find that you are a business and thus an

authority on what you sell, they will be urged to follow you and to always share

what you post, giving you a great conversion method!

Giving away shared coupons

Giving away shared coupons is a great way to get traffic for two reasons. The

first reason is because this gives people the opportunity to get not one, but two

coupons in one offer, which in turn leads them to be more competitive about it.

The second one is because you are getting a second prospect to convert. The trick

here is to offer a shared coupon through a contest, and said coupon can be

obtained by the party that shares the post promoting the coupon the most.

This coupon will be valid for the two people that shared the most and for the

winner, so the giveaway is for three people, and those three people will give you
triple traffic compared to a coupon for just one!

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