Page 38 - DXB Live PR REPORT - APRIL 2024

4/4/24, 12:00 PM DXB LIVE achieves phenomenal growth, expands business in 2023
over 2.2 million square meters. This included flagship events like Gulfood, GITEX Global,
GISEC, CABSAT, Future Festival World Sumit, INTERSEC, and others. Additionally, the

agency constructed over 200 event and activity areas.

A Global Impact

DXB LIVE made significant strides within the global events landscape, offering

comprehensive event services across various exhibitions and conferences worldwide.

The agency expanded its footprint by constructing 20 exhibition stands in Barcelona,
Amsterdam, Istanbul, Riyadh, Marrakech, and New Delhi. Additionally, the agency created

exhibition pavilions for the UAE Ministry of Economy in Russia and South Korea. As part of
its international expansion plan, DXB LIVE participated in and promoted its services at

global exhibitions in the United States, Germany, Greece, India and Australia.

GITEX Africa’s Debut

GITEX Africa made its inaugural debut under the management of DXB LIVE, serving as
the main contractor for the event held in Marrakech, Morocco, in 2023. The exhibition

showcased five cutting-edge display platforms tailored for industry leaders such as HP,
Oracle, Dubai Silicon Oasis, Rubrik, and Schneider Electric, highlighting innovative IT

solutions. Additionally, the successful launch of the Saudi Food Exhibition in Riyadh in
2023 further solidified DXB LIVE's expertise in event management. Both exhibitions are

set to return for their second editions in 2024.

A Successful Second Edition of World of Coffee

In collaboration with the Specialty Coffee Association, DXB LIVE organised the second
edition of the World of Coffee exhibition, bringing together professionals from the coffee

industry, including experts, pioneers, traders, investors and farmers. The largest event of
its kind in the coffee industry in the region attracted more than 10,000 specialised visitors,

with 1,500 companies and brands participating from 48 countries worldwide. The event

successfully enhanced Dubai's position as a global hub for the coffee industry.

Diverse Community Events

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