Page 67 - MOS PR REPORT - APRIL 2025

4/21/25, 10:40 AM UAE Ministry of Sports launches innovative talent identification initiative with global partners
look forward to playing a key role in shaping the next generation of talent and ensuring long-term success for
many years to come.”

Commitment to youth athlete development

Steve Barrett, VP of Sports Performance at PlayerMaker, expressed, “We are delighted to be partnering with the
Ministry of Sport and look forward to supporting them in their vision to identify talented youth athletes in the
region. Our extended team, comprising Olympic champions, national team coaches, scouts, and experts in talent
identification, will enable us to provide expert insights for the Ministry.”

These partnerships signify the beginning of a broader rollout, with plans to expand scouting efforts across
academies and other competitive environments, ensuring a comprehensive, ecosystem-wide approach to talent
identification in the UAE.

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