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10/14/24, 2:45 PM Trip.com Group to highlight the role of travel in fostering human connections in an increasingly digitally linked world at SuperBridg…
TECHNOLOGIES
TRIP.COM GROUP TO
HIGHLIGHT THE ROLE OF
TRAVEL IN FOSTERING
HUMAN CONNECTIONS IN AN
INCREASINGLY DIGITALLY

LINKED WORLD AT
SUPERBRIDGE SUMMIT 2024

OCTOBER 11, 2024 UAENEWS247

-Trip.com Group will also serve as the title partner for the summit,
as it transforms the future of travel and seeks to empower
communities–

Dubai, United Arab Emirates, 11 October 2024: In line with its
commitment to fostering economic growth and empowerment
through constant innovation, Trip.com Group will share its vision
for the future of travel and showcase its pioneering efforts to
revolutionise the travel experience at the SuperBridge Summit
2024. Trip.com Group will also serve as the event’s title partner,
highlighting its dedication to driving collaboration within the sector.
This collaboration is particularly significant and timely, given the
insights from the World Travel and Tourism Council’s Economic
Impact Survey 2024, which reveals that the UAE tourism sector
contributed 11.7 percent to the GDP in 2023 and is expected to
continue its growth trajectory. With over 809,000 jobs supported —
around 1 in 9 jobs in the UAE — Trip.com Group’s involvement
underscores the essential role of tourism in contributing to the
economy and highlights the need for innovative solutions to
enhance the travel experience.
As an industry leader, Trip.com Group pioneers and leverages
cutting-edge solutions which are redefining how people travel. At
the SuperBridge Summit 2024, it will contribute by sharing its
expertise and innovative solutions, with the aim of working
collaboratively to drive the future of travel and empower
communities worldwide. Through this partnership, Trip.com Group
seeks to connect with partners and peers to enhance the customer
experience, share innovations and trends that are transforming the
sector, and to shape a shared vision for the future of travel.

Trip.com Group will host an exclusive session at the summit titled
‘Human Connections in the Digital Age’, led by Jane Sun, CEO of
Trip.com Group. Against the backdrop of unprecedented digital
connectivity, this session will examine the enduring importance of
genuine human connections and interactions, and discuss how
large-scale global events can contribute to fostering cross-cultural
understanding.

Jane Sun, CEO of Trip.com Group, stated: ‘At Trip.com Group,
our mission is to pursue the perfect trip for a better world. We are
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