Page 54 - WORLD OF COFFEE 2024 ENGLISH PR REPORT

Press Release:

In light of the anticipated growth in the next six years

World of Coffee Dubai 2024 highlights promising prospects for

development and expansion of coffee industry in UAE

Dubai, September 13, 2023,

DXB Live, the integrated event management and experiential agency of the Dubai World Trade
Centre, continues the preparations for the 3rd edition of the World of Coffee exhibition, which

will be held from January 21 to 23, 2024. With expectations that the coffee market in the UAE

will grow at an annual rate of 8.4 per cent between 2023 and 2029, and by about 7.5 per cent

annually in the Middle East and Africa between 2022 and 2027, the exhibition is witnessing a
wide regional and global interest from industry leaders, experts and specialists.

As per a report by Statista, coffee markets in Dubai and the region are experiencing substantial

growth, with individual coffee consumption in the UAE expected to reach 1.36 kg in 2023 and

the coffee market in Dubai expected to generate sales of over AED 1 billion this year. These

figures reflect the industry's attractiveness and growing demand for coffee products, as Dubai

provides an ideal environment for the growth of the coffee market, owing to the presence of
global coffee shop brands and the emirate's role as a regional coffee trade hub, with export

revenues exceeding AED 3.5 billion over the last decade.

The World of Coffee Dubai 2024 represents a turning point for the sector in the UAE, which

has surpassed the tangible effects of this growth in the coffee market and has reached

neighbouring Arab markets, attracting more specialised international brands, in light of the
attention given to coffee culture and the variety of offerings provided by Dubai, which is

famous for providing innovative experiences in this industry.