Page 55 - WORLD OF COFFEE 2024 ENGLISH PR REPORT

Khalid Al Hammadi, Senior Vice President at DXB LIVE, emphasised that Dubai’s economic
status and distinctive infrastructure have positioned the emirate as a leading destination for

organising and hosting prominent events at regional and worldwide levels. Al Hammadi said:

"Through the World of Coffee Dubai exhibition, we hope to contribute to Dubai's efforts in
achieving its strategic goals by developing and diversifying various economic sectors.

Additionally, we aim to facilitate building and strengthening relations between participants

and companies within the coffee market of UAE and the region."

“The participation of major brands, companies, and specialists underlines the exhibition's
importance and the international community's trust in it, and the major role of Dubai in

enhancing the regional and international trade movement.” Al Hammadi added.

Technology

Mr. Omran Al Hammadi, CEO of Que Trading Group, said: “We are excited to participate for the

third time in the World of Coffee Dubai 2024. The exhibition provides us with the remarkable
opportunity to explore new avenues, strengthen their presence, and contribute to the growth

of this booming industry. During the exhibition, visitors will have the opportunity to discover
our most recent products, which include modern and high-quality coffee makers and a wide

range of advanced tools and accessories.”

“At our booth, we will conduct in-depth evaluations of the Coffee Tech Engineering Roaster
Machines. Additionally, our expert team will showcase the industry's leading commercial

coffee machines, such as the Rocket Sotto Banco, Rocket R9V, and Rocket Appartamento TCA,

which integrate cutting-edge technology of the highest quality. By participating in this
exhibition, we further reaffirm our dedication to offering coffee aficionados the greatest
products. We also look forward to developing fruitful connections and solid collaborations

through this significant regional event.” Omran added.

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