Page 12 - BIG HOLDING PR REPORT - MARCH 2024
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3/28/24, 2:16 PM BIG Holding launches in Saudi Arabia - TPIMEA
BIG Holding launches in Saudi Arabia
25th March 2024
Business Innovation Gate (BIG) Holding, a Saudi-based conglomerate of companies leading in
events, leisure, and entertainment sectors, will be officially launched in Saudi Arabia with the
opening of two offices in Riyadh and Jeddah.
Founded and led by co-chairmen Hassan Ghazzawi and Pierre-Alexandre Dentant, the Group
comprises: 3DB, All Events Services (AES), GAG Company, High and Wired KSA, Ogma
Safety, and Royal Tent.
“The launch of BIG Holding marks a significant milestone for the events, leisure, and
entertainment sectors in Saudi Arabia, as it represents a beacon of collaboration and innovation,”
commented Ghazzawi. “The Group has successfully brought together a collaborative community
of industry experts, entrepreneurs, innovators, and through-leaders, who will work towards
shaping the landscape of these sectors for the years to come. At BIG Holding, we will be
providing companies with the support they need to thrive while maintaining their unique identity.
With this, we aim at becoming a one-stop destination for businesses seeking to excel in these
sectors, offering comprehensive solutions tailored to their specific needs.”
Pierre-Alexandre Dentant added: “BIG is not just a business venture, it’s a human adventure, a
collective dream. By consolidating six companies into a single group, we brought together
entrepreneurs who share a common vision and DNA. Whether working collaboratively or
independently in the same market, these businesses share a unified motto: Where quality meets
innovation, client satisfaction is our tradition. BIG has invited these companies to join as a
collective of experts with the primary objective of supporting them in deploying their high skills
in the service of the Kingdom.”
The official launch of the Group marks the unifying force that incorporates leading partners and
industry leaders, all in alignment with the Saudi vision 2030, seeking to amplify their impact in
the dynamic landscape of events.
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