Page 14 - BIG HOLDING PR REPORT - MARCH 2024

as it represents a beacon of collaboration and innovation. The Group has successfully
brought together a collaborative community of industry experts, entrepreneurs,
innovators, and through-leaders, who will work towards shaping the landscape of these
sectors for the years to come. At BIG Holding, we will be providing companies with the
support they need to thrive while maintaining their unique identity. With this, we aim at
becoming a one-stop destination for businesses seeking to excel in these sectors,
offering comprehensive solutions tailored to their specific needs.”

Pierre-Alexandre Dentant, co-chairman, BIG Holding, said, “BIG is not just a business
venture, it’s a human adventure, a collective dream. By consolidating six companies into
a single group, we brought together entrepreneurs who share a common vision and
DNA. Whether working collaboratively or independently in the same market, these
businesses share a unified motto: Where quality meets innovation, client satisfaction is
our tradition. BIG has invited these companies to join as a collective of experts with the
primary objective of supporting them in deploying their high skills in the service of the
Kingdom.”

The companies, which have united under BIG Holding include 3DB, one of the region’s
best technical and AV production company; All Events Services (AES), a trusted
international supplier of temporary structures for music, sports, cultural and business
events in the Middle East; GAG Company, an event & entertainment agency pioneering
in the conception, design and production of events for more than 23 years in KSA; High
and Wired KSA, which offers a multitude of rigging, high access, performer flying, stunt
rigging and adrenaline-based solutions; Ogma Safety, which delivers Health and Safety
solutions, Crowd Safety Management and Traffic Management solutions; Royal Tent, a
manufacturer of unique tensile architecture and temporary structures for events,
hospitality, entertainment, and other sectors.

BIG Holding is committed to helping companies in the event industry quickly become
part of Saudi Arabia’s growing event, entertainment, and leisure sectors. Grounded in
values such as empathy and enthusiasm, the Group aims to guarantee a smooth and
hassle-free experience for its partners and by extension for the clients.

https://alriyadhdaily.com/article/f4540912d4254dc1b5ff0168c95b2c74#:~:text=Business%20Innov
ation%20Gate%20(BIG)%20Holding,offices%20in%20Riyadh%20and%20Jeddah.