Page 78 - Reference ACPL Fall 2017
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ENVIRONMENT, SCIENCE,


                                   AND TECHNOLOGY




                                                         FORTHCOMING

                                                       How to Write and Present

                                                       Technical Information

                                                       Forth Edition | CHARLES H. SIDES



                                                       Technology is now a dominant force in
                                                       professional communications. How does
                                                       one maximize its impact?




                                                       Professional communications are the “information product” of all
                                                       organizations and businesses. Based on that premise, this book offers
                                                       communications strategies that will benefit any organization that disseminates
                                                       technical information in-house and/or to customers. The popular work
            GREENWOOD                                  provides easy-to-understand and apply guidelines for designing and writing
            September 2017, 252pp, 6 1/8x9 1/4         effective technical documents, as well as other related communications. What
            Hardcover: 978-1-4408-5505-4               makes this new edition especially valuable is that it maintains the quality
            $61.00, £47.00, €56.00                     of information that distinguished the previous editions, but is now updated
            eBook: 978-1-4408-5506-1
            Paperback: 978-1-4408-5507-8               to encompass current technology and trends, including today’s prevalent
            $37.00, £29.00, €34.00                     communication tools such as social media.
                                                       The book begins by looking at skills common to all technical writing and
                                                       offering general advice on designing and writing reports. Next is a discussion
            S AMPLE T OPICS
                                                       of specific types of reports along with common problems and issues writers
            •  Analysis Reports
                                                       face. Finally, the work overviews other forms of communications such as
            •  Audience Analysis
                                                       professional presentations. The updated material also considers the growing
            •  Editing                                 importance of interviews and focus groups as information-gathering tools,
            •  Marketing                               the influence of visual rhetoric, and the use of technologies such as Skype and
              Communications                           webinars.
            •  Professional
              Presentations                            FEATURES
            •  Proposals                               •  Maintains the quality of information that has made this text a longtime
            •  Public Relations                          favorite while featuring significant updates to encompass current
                                                         technology
            •  Report Design
                                                       •  Provides readers with clear guidelines for designing and writing a wide
            •  Rhetorical Strategies
                                                         range of professional documents and associated communications
            •  Writing for Social                      •  Offers effective strategies for solving communications problems
              Media
                                                       •  Includes primary source documents that illustrate the advice given

            CHARLES H. SIDES, PhD, is professor of
            communication and director of internships for
            the Department of Communications Media at
            Fitchburg State University.








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