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104 ◾ Transforming an Idea Into a Business with Design Thinking
For Busy professionals and stay-at-home moms,
HomeMeals
provides A mobile social platform
To
Help stay-at-home moms of various ethnic and cultural
Currently, backgrounds to sell home-cooked meals from their home, As
Which lacks they have the best recipes for ethnic meals which they love to
And share with others,
Which
Without Stay-at-home moms need to earn extra income, As they want to
HomeMeals feel an important member of the family and contribute to the
community, and
Busy professionals have access to healthy, home-cooked meals,
As busy professionals are always looking for ways to eat healthy,
home-cooked meals daily but don’t have access to them today
Stay-at-home moms use social media platforms to advertise their
offerings
Tailored experience for this purpose and limited reach
the only option for busy professionals is to cook in the morning
or bring food from previous night’s dinner to work
They don’t have time and discipline for doing
Stay-at-home moms will continue to feel neglected and busy
professionals will continue to eat unhealthy expensive meals at
restaurants.
This way, you will be able to communicate your message in a compelling
manner to pique the interest of the investor, who will likely follow up with
more questions or ask you for a follow-up meeting to discuss your offering
in detail.
5.4.1.2 Longer Version
Here is a longer and more comprehensive version:
