Page 63 - The Big Book of Business Quotations: Over 1,400 of the Smartest Things Ever Said about Making Money - PDFDrive.com
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of money, and on the best terms. Only the individuals and companies that
provide absolutely excellent products and services at absolutely excellent prices
will survive.
—Brian Tracy, author (from his book Earn What You’re Really Worth: Maximize Your Income at
Any Time in Any Market, 2010)
Your company’s most valuable asset is how it is known to its customers.
—Theodore Levitt, economist, professor at Harvard Business School, and author (from his book The
Marketing Imagination, 1986) There is only one boss. The customer. And he can fire everybody
in the company from the chairman on down, simply by spending his money somewhere else.
—Sam Walton, founder of Wal-Mart
The essence of trust building is to emphasize the similarities between you and
the customer.
—Thomas J. Watson, chairman and CEO of IBM
The first step in exceeding your customer’s expectations is to know those
expectations.
—Roy H. Williams, author and marketing consultant
Revolve your world around the customer and more customers will revolve
around you.
