Page 225 - Value Proposition Design: How to Create Products and Services Customers Want - PDFDrive.com
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Help a customer get a job done radically
better?
This is the stuff of new market creation, when a new value proposition
dramatically outperforms older ways of helping a customer get a job done.
The first spreadsheet called VisiCalc not only introduced a new market for such
tools but also ushered a whole new realm of possibilities across industries
powered by easy, visual calculations.
