Page 12 - Professional Search Engine Optimization (SEO)

P. 12

11 Professional Search Engine Optimization (SEO)

4.1 Why do high search engine rankings increase your sales?

High search engine rankings are the perfect way to get more website visitors, more
customers and more sales. Recent statistics show that having high search engine
rankings is the key to the success of your online business:

1. Your customers are on the Internet and they have money
More than 1 billion people use the Internet (Source: Nielsen/NetRatings). Web users
spend twice as much time online as watching TV (Source: Stanford Institute for the
Quantitative Study of Society). Consumers spend more than $143.2 billion online per
year.
These people have money, they want to buy and they could be your customers.

2. Your customers use search engines
Most Internet users find new websites through search engines and millions use
search engines every day to find websites.
IBP helps you to make sure that these people will find your website instead of other
sites.

3. These people are interested in your goods and services
Search engine users are some of the most qualified and motivated visitors to your
website you will ever have. After all, they have taken the initiative to hunt for online
resources on a certain topic. And then they clicked your link to learn more.
IBP helps you to get your website in front of these potential customers. In other
words, IBP helps you to make sure that your website is seen by people who want to
buy your goods and services.

7 8 9 10 11 12 13 14 15 16 17