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150 P a r t I I Producing Your YouTube Videos

Figure 12.1 A title screen with the company’s URL prominently displayed.

Note

Naturally, if your business is telephone-based instead of Internet-based,
you can substitute your 800-number for the website address—or list them
both, if you prefer.
You might even want to include your URL onscreen during the main part of your
video. Use your video-editing program to overlay the URL, as shown in Figure 12.2.
The URL shouldn’t interfere with the main content, of course, but you should be
able to overlay it in a nonintrusive way.

Figure 12.2 A URL superimposed on the bottom of the video screen.