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Chapter 15 Managing Comments                                                   173

HTML code. If, on the other hand, your lawyers tell you that you need to keep com-
plete control over where and how users view your video, click No to hide the embed-
dable code.

  Tip

I can think of no good reason not to allow embedding, unless you have a
legal staff paranoid about copyright and fair usage. If you want to create a
truly viral video, you have to allow fans to embed the video across the Web.

Syndication

   You can achieve even wider viewership by making your video accessible to viewers
   on mobile phones and TV. YouTube dubs this added exposure syndication, and you
   can turn it on or off for any specific video.

Approving Comments and Video Responses

   If you choose the “with approval” option for comments or video responses, you
   have to manually approve any comments or responses viewers post to this video.
   When a viewer posts a comment or response, YouTube sends you an email like the
   one in Figure 15.3.

Figure 15.3 YouTube sends an email notification when you receive a comment or
response to your video.
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