Page 559 - Foundations of Marketing

I-2 Name Index

D Este, May K., 248n80 Gordon, Madeleine, 407nc Holmes, Elizabeth, 232n11,
Esterl, Mike, 11n13, 283nc, 294n2 Gossling, Valerie, 487n16 319nd, 503n40
D’Astous, Alain, 198n10 Everly, Steve, 286n50 Gottfried, Miriam, 239n54 Holt, David, 290
D’Elia, Serge, 477 Gould, David, 53n1 Holt, Douglas, 274n23
Dabholkar, Pratibha A., 445n25 Gourville, John T., 502n38 Holzer, Jessica, 494nc
Dacin, Peter, 483n9 F Govindarajan, Vijay, 219n73 Homburg, Christian, 12n17, 28n3
Dahlén, Micael, 456n4 Fahmy, Sam, 68n34 Grabham, Dan, 302nb Hopkins, Christopher D., 495n26
Dalton, Matthew, 212n63 Farber, Dan, 431n5 Graham, Jefferson, 2n1, 19n21, Horovitz, Bruce, 69nb, 113n26,
Dan, Avi, 437n16 Faris, Stephan, 299n13, 396n1 148na, 235n25 171n24, 446n28, 503n43
Danaher, Peter J., 468n24 Fauzan, R., 53n1 Granitsas, Alkman, 209n43 Horvath, David, 144, 144n1
Daniels, Bill, 470 Ferrell, Linda, 5n4, 24n34, 67n27, Grant, Kelli B., 425n28 House, Jonathon, 209n43
Davidson, Adam, 199n12 67n28, 70n40, 70n41, 78n62, Graves, Robert M., 97n11 Howard, Daniel J., 465n17
Day, George, 105n19 494nc Greenberg, Murray, 509 Huber, Frank, 267n10
de Chernatony, Leslie, 504n45 Ferrell, O. C., 5n4, 9n4, 12n12, Greenfield, Beth, 199 Huffington, Arianna, 53n1
De La Torre, Liza, 82 24n34, 28n2, 55n5, 67n27, Griffin, Ricky W., 361n2 Hult, G. Tomas M., 31n6
Dean, Josh, 445nc 67n28, 69n36, 70n40, 70n41, Grinberg, Emanuella, 176na, Hummels, David, 387n26
Decker, Nathan, 223 78n62, 314n30, 494nc 285nd Humphreys, Jeffrey M., 166n16
Deeter-Schmelz, Dawn R., 483n6, Fidler, Stephen, 206n28 Grobart, Sam, 465nb Hurley, Paul, 273
487n16 Fields, Debbie, 271 Gross, Daniel, 90n7 Hutt, Michael D., 496n30
Delo, Cotton, 232n10 Finley, Klint, 233na Gruley, Bryan, 439n18 Hyman, Michael J., 167
Dennis, Brady, 60n9 Fletcher, Don, 229n3 Grundberg, Sven, 54n2, 434n8 Hyman, Mike, 248n81
Dennis, Charles, 409n14 Folino, Lauren, 237n43 Guenther, Daniel, 252
Dettman, Dave (Dr. Gadget), 267 Folkes, Valerie, 284n49 Guest, Pete, 207n31
Di Benedetto, C. Anthony, Ford, Allison, 278n32 Gupta, Anil K., 219n73 I
304n19 Fornell, Claes, 12n16 Gupta, Sunil, 14n22 Ice Cube, 258
Diamantopoulos, Adamantios, Foster, Tom, 236n32 Iman, 124
198n10 Fournier, Christophe, 491n23 Ingram, Thomas N., 490n19
Diaz, Ann-Christine, 445nc Fowler III, Aubry R., 248n80 H Ives, Nat, 434n10
Dietz, Bart, 483n7 Fox, Edward J., 15n26 Ha, Anthony, 232n12 Ivory, Danielle, 181nc
Dignan, Larry, 404nb Fraedrich, John, 5n4, 24n34, Hafner, Steve, 245
Djarem, Mark, 201n19 494nc Hagerty, James R., 383n22
Dolan, Kerry A., 35nb Franke, George R., 202n23 Haiar, Nikole, 290n53 J
Donkers, Bas, 101n15 Frankel, Alison, 343n8 Hamilton, John, 39nc Jackson Jr., Donald W., 486n13,
Donnelly, James H., 314n28 Frankwick, Gary L., 487n17 Hampp, Andrew, 467n21 496n30
Dorsey, Jack, 297 Franses, Philip Hans, 101n15 Handal, Peter, 193–194 Jacobson, Robert, 8n10
Dosoglu-Guner, Berrin, 214n65 Freeman, Kate, 237n39 Hansen, Mandukhai, 195n1 James, LeBron, 166
Dotcom, Kim, 247 Fuchs, Christoph, 298n12 Hanson, Stephanie, 209n47 Jamil, Maqbul, 442n22
Downey Jr., Robert, 467 Futterman, Matthew, 474n31 Harel, Monica Corcoran, 319nd Janna, John, 227n1
Downs, Morgan, 107n23
Harich, Katrin R., 277n30 Jannarone, John, 60n8
Dragani, Rachelle, 404nb Harper, Roseanne, 510n48 Jaramillo, Fernando, 491n22
Dublin, Michael, 332 G
Harris, Eric G., 157n4 Jargon, Julie, 7nb, 69nb, 279n40,
Dudley, Brier, 252n82, 380n20
Galbraith, Kate, 341nc Hartline, Michael D., 9n12, 28n2, 500n33
Dugas, Christine, 247n76
Gallu, Joshua, 60n9 55n5, 78n62, 314n30 Jaworski, Bernard J., 12n14, 14n18
Duhigg, Charles, 101n16, 107n21
Gara, Tom, 327n1 Hawes, Jon M., 483n5 Jobs, Steve, 210
Dumaine, Brian, 75nd
Garry, Michael, 157nc Hawk, Tony, 478 John, Andrew, 76n57
Dunn, Andy, 365
Gasparro, Annie, 283n46, 408n13, Hawkins, Del I., 290n53 Johnson, Julie T., 485n12
Dunyon, John, 487n16
460n9 He, Laura, 210nc Johnson, Lauren, 465nb
Duprey, Rich, 206nb
Gaumnitz, Bruce R., 77n59 Healey, James R., 501n37 Johnson, Michael D., 267n10
Dwyer, Mike, 324
Gauthier-Villars, David, 209n45 Heffernan, Margaret, 134nd Johnson, Sarah, 64n18
Gebhardt, Gary F., 14n20 Hein, Bettina, 188 Jolie, Angelina, 437
E Giacobbe, Ralph W., 486n13 Hein, Kenneth, 294n5, 503n42 Jones, Eli, 483n9, 491n21
Giese, Joan L., 466n18 Helft, Miguel, 239nc Jones, Kristin, 69n38
Edelson, Sharon, 402na Gillette, Felix, 286n51 Hellmich, Nanci, 455n2 Jordan, Kim, 23–24, 289
Edison, Thomas, 299 Glazer, Emily, 72n46, 236n31, Henderson, Pamela W., 466n18 Joss, Matt, 252
Edney, Anna, 215n68 332nb Henkel, Karl, 95na Joyner, April, 362n5, 363n8
Edwards, Jim, 2n1 Goad, Libe, 237nb Herrmann, Andreas, 267n10 Jun, Lei, 210, 210nc
Effron, Lauren, 324n39 Gobry, Pascal-Emmanuel, 459na Hickens, Michael, 368n10 Jung, Andrea, 72
Einhorn, Bruce, 302nb Goch, Lynna, 446n31 Hincha-Ownby, Melissa, 178nb
Elder, Ryan S., 152n3 Goldberg, Marvin E., 456n3 Hobson, Katherine, 504n44 K
Ellis, James E., 20nd Goldman, David, 66n24, 296n6 Hoegg, JoAndrea, 300n14
Emerson, Melinda F., 97n10 Golloher, Jessica, 197n6 Hoffman, K. Douglas, 315n32, Kalkowski, John, 284n47
Eng, Dinah, 13nc Goltz, Jay, 45nd 316, 317n34, 490n19 Kamakura, Wagner A., 93n9
Eng, Monica, 73n49 Gonzalez, Gabriel R., 490n19 Holdman, Jessica, 468n22 Kane, Yukari Iwatani, 268n14
Engel, James F., 164 Goode, Lauren, 132nc Holland, Courtney, 394n28 Kaplan, Jeremy A., 176na
English, Paul, 245 Gordon, Julie, 290n53 Hollis, Nigel, 274n24 Kaptein, Muel, 77n58

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