Page 565 - Foundations of Marketing
P. 565

I-8      Organization Index



                Operation DoughNation, 330  Publix, 399             Schick, 293, 332          T
                OPI, 278                  PureDrift, 165            Sears, 276, 385, 398, 399, 446, 468
                Orbitz, 245               Purina, 266, 282          Second Life, 236, 244     Taco Bell, 4, 9, 69, 197, 219, 392,
                Orville Redenbacher, 68, 284                        ServiceMaster Clean, 263     428–429
                Oscar Mayer, 281, 320                               Servpro, 415              Tag Heuer, 262
                                          Q
                                                                    7-Eleven, 261, 399, 415   Target, 73, 74, 100, 101, 157, 163,
                P                         Quaker Oats, 283          Seven for All Mankind, 6, 57  261, 306, 332, 397, 399, 400,
                                          Qualtrics, 100            Seventh Generation, 402      401, 406, 433, 457, 458, 468
                PA Live Bait Vending, 413  Questor Corporation, 215  Shake Weight, 411        Tarom Romanian Air
                Pampers, 27               Quiznos, 259, 437         Shell, 158                   Transport, 216
                Panasonic, 32             QVC, 411                  Shutterfly, 235           Tastefully Simple, 483
                Panera Bread Co., 330, 409, 460                     Siemens AG, 64            Taza Chocolate, 394
                Parsons School of Design, 144  R                    Silk, 121                 Technology Facilitates Supply
                Pass Christian Soap Company, 473                    Sim City, 236                Chain Management
                Patagonia, 384            Raleigh, 140–141          Skullcandy, 134              (TECSYS), 363
                Patek Philippe, 260, 374  Ray-Ban, 463              Sky Team Alliance, 216    Teen Vogue, 478
                Payless ShoeSource, 13, 499  RCA, 211               Sky Zone, 303             Tempur-Pedic, 302
                Payvment app, 243         Redbox, 132               SMART car, 450            TerrAlign, 509
                PBS, 139, 236             Red Bull, 171, 445        Snapfish, 235             Tervis, 176
                PeerIndex, 251            Red Cross, 16, 247        Snapper, 436              Texas Instruments, 204
                PepsiCo, 55, 69, 134, 227, 267,   Reddit, 459       Snickers, 155, 232        3M, 5, 193, 273, 297, 298
                   284, 307, 414, 446, 473, 493  Red Lobster, 9     Snuggie, 411              Tic Tac, 429
                Pepto-Bismol, 243, 429    Reebok, 4, 90, 215        Snuggle, 276              Tide, 166–167, 265, 266, 267,
                Petco, 403                Regal Entertainment, 435  Sony, 17, 219, 267, 279      294–295, 439
                Pete’s Wicked Ale, 290    REI, 156                  Southern Breeze, 473      Time, 437
                PetSmart, 176, 403, 407   Rembrandt, 306            Southland Ice, 400        Timex, 139
                Pew Research Center, 19, 231,   Renova, 43          Southwest Airlines, 57–58, 232  TiVo, 446
                   238, 431               Rescue Rooter, 263        Spalding, 215             T.J.Maxx, 60, 404
                Pfizer, 70                Research in Motion (RIM), 67, 277  Spike TV, 139    T-Mobile, 355, 460
                Pharmaceutical Research and   Rice-A-Roni, 283      Spray ’n Wash, 278        Tobii Technology, 96
                   Manufacturers of       Ritz-Carlton Hotels, 8–9, 36,   Sprint, 342         TOMS Shoes, 81–82
                   America, 65               259–260, 314–315       Sprout Foods, 283         Topmost (General Grocer), 276
                Philip Morris, 456        Rocket Internet, 66       Square, 239               Top Toy, 121
                Picasa, 235, 277          Rockstar, 171             SRI International, 127    Toshiba, 147
                Pillsbury, 276, 280       RogueSheep postage app, 252  Stacy’s Pita Chips, 330  Tostitos, 330
                Pinkstinks, 121           Rolex, 260                Standard & Poor’s, 209    Tour de Fat, 290
                Pinterest, 99, 229, 231, 235,  Rolling Stone, 290   Standard & Poor’s Register, 188  Toyota, 17, 37, 275–276, 345,
                    242, 314              RoseGlobe app, 252        Staples, 176, 397, 403       375, 383, 450
                Pirate Bay, 54            Ross, 60, 120             Starbucks, 6–7, 12, 156, 171, 196,   Toys “R” Us, 405, 407
                Pirelli, 259              Rossignol, 223               219, 232, 239, 244, 260, 261,   Trader Joe’s, 503
                Pixability, 188           RPS Air, 387                 288, 298–299, 397, 409, 435,   Trade Show News Network, 94
                Pizza Hut, Inc., 131, 415,   Rubbermaid, 14            469, 471, 503          Transparency International, 204
                   445–446                                          State Farm, 165–166, 259  Travel Channel, 504
                Place Vendôme, 405        S                         Statistical Abstract of the United   Tropicana, 304–305
                Planters Nuts, 282, 467                                States, 95             True Office, 73
                Plantscription , 434      Saab, 274                 Stein Mart, 404           TruGreen, 6
                         TM
                Playskool, 231            Sabra, 330                Stonyfield Farm, 455      Truvia, 267
                Polo Ralph Lauren, 273, 407  Safari Web, 246        Strategic Business Insights   Tumblr, 233
                Porsche, 273, 294, 374    Safeway, 20, 399, 400        (SBI), 127             Tupperware, 413
                Pottery Barn, 410         St. Louis Galleria, 13    Strategis, 94             Twinings of London, 266
                PowerBar, 279             Saks Fifth Avenue, 157    Subway, 4, 6, 28, 414, 415,  Twitter, 19, 115, 141, 208, 227,
                Pretty Ugly, 144–145      Sales and Marketing           434, 437                 231, 232–233, 236, 242, 244,
                Priceline, 245               Management, 94–95      Sub-Zero, 10                 245, 247, 250, 252, 297, 394,
                Princess Cruises, 57      Salesforce.com, 74        SunChips, 264                429, 439
                Priority Club Reward, 238  Sam’s Club, 342, 399, 401  Sunglass Hut, 407       Tylenol, 5, 17, 279, 373, 456
                PR Newswire, 94           Samsung, 17, 23, 31, 66, 210, 211,   Super Cuts, 415
                Procter & Gamble (P&G), 27–28,   298, 307, 460      SurveyMonkey, 97          U
                   32, 80, 150, 195, 221, 227,   Samuel Adams Beer, 45  SustainFloyd, 407
                   236, 243, 265–267, 294, 298,   Santa Fe Natural Tobacco   Swatch Group, 139, 263  Under Armour, 446
                   302, 304, 347, 409, 433, 439,   Company, 447     Swedish Alcohol Retail    Unilever, 32, 115, 324, 441
                   441, 464–465           SAP, 105                     Monopoly, 206          Union Pacific Railroad, 386
                Progressive Corp., 236    Sappi, 130                SymphonyIRI Group, 95, 106  United Parcel Service (UPS), 39,
                Prospect Zone, 126        SAS, 102, 498             Sysco, 416                   380, 387
                Public Register Online, The, 94  Saudia, 216        Systembolaget, 206        U.S. Army, 155






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