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international
Interview with
Mr Kuo Zhang
President Alibaba.com
It has been busy days for the trade organisations to build a platform for them so they can meet
in Geneva lately, and one of the important and they can trade with each other. We also
events were the Aid for Trade Global Review deploy the payment networks and logistics. In
at the World Trade Organization. One of the addition, with the help of AI, now they can work
main speakers of the event was Mr Kuo Zuang, very efficiently on this platform.
President of Alibaba.com had come all the way
from China to attend the event. Alibaba.com has Is it only reserved for Chinese businesses or
become a reference in international trade. Let us can anyone join your platform?
briefly mention that platform has a network of Right, now all the buyers on Alibaba.com are
over 200,000 suppliers and more than 50 million global. Yearly there are nearly 50 million small
buyers worldwide. We were lucky to meet Mr business buyers on Alibaba.com and for the
Zuang in Geneva, who is a nice and pleasant sellers it's over 200,000 in 200 different countries.
person who despite his busy schedule took of So, it's not only for businesses in China, but also
his precious time to answer all our numerous for suppliers all around the world.
questions.
To work in 200 different countries, requires a
You're the president of Alibaba.com, a B2B lot of work and it must be quite challenging to
business branch of the well-known Alibaba make sure that the products are there in time,
Group. Could you tell us a little bit about your and that they are not broken, etc.
background? Actually, there are a lot of services, and the
I started my career in Taobao and Timor, which majority of the services we provide are kinds
is a domestic business to consumer company of digital services, such as marketing. So, the
(B2C) In 2011, I joined Alibaba and for customers and suppliers can upload their
seven years I worked in Alibaba.com, which is product list on the website, on Alibaba.com.
the first business funded by Jack Ma, Joe Tsai, Now, with the help of AI tools they don't need
and the other 18 founders. Both buyers and to write everything, like the product titles, the
sellers on Alibaba.com are small and medium images, keywords. Product descriptions can
entrepreneurs and the enterprises. We are trying be generated by AI tools for marketing. So, it's
w w w. d i va i n t e r n at i o n a l . c h