Page 12 - [STUDY CASE_GROCERY WARS] Report
P. 12

QUESTION 4








             Which  company  is  more  likely  to  dominate  grocery  retailing?

             Explain your answer.

             When       it    comes       to    grocery        When        it   comes       to    grocery

             retailing, Walmart is more likely to              retailing, Walmart is more likely to
             win  the  ‘war’.  In  the  e-commerce             win  the  ‘war’.  In  the  e-commerce
             world,  Amazon  is  the  big  shark,              world,  Amazon  is  the  big  shark,
             but  in  the  grocery  pool,  the                 but  in  the  grocery  pool,  the
             picture changes.                                  picture changes.
             Until    2020,     Walmart’s        11,000+       Until  2020,  Walmart’s  11,000+
             brick-and-mortar          stores     dwarf        brick-and-mortar          stores      dwarf

             Amazon’s  physical  presence.  90%                Amazon’s  physical  presence.  90%
             of  Americans  live  within  10  miles            of  Americans  live  within  10  miles
             of  a  Walmart  store.  Meanwhile,                of  a  Walmart  store.  Meanwhile,
             Amazon  operates  just  481  Whole                Amazon  operates  just  481  Whole
             Foods  Market  stores  and  41  other             Foods  Market  stores  and  41  other
             US       locations.        Amazon          is     US       locations.        Amazon          is

             expanding  its  brick-and-mortar                  expanding  its  brick-and-mortar
             presence  with  Amazon  Fresh  and                presence with Amazon Fresh and
             Amazon  Go  stores,  but  still  has  a           Amazon  Go  stores,  but  still  has  a
             ways  to  go  to  catch  up  with                 ways  to  go  to  catch  up  with
             Walmart’s physical footprint.                     Walmart’s physical footprint.
             One       problem        raised       when        One       problem         raised      when
             Walmart  had  just  expanded  in  e-              Walmart  had  just  expanded  in  e-

             commerce  was  that  it  had  to                  commerce  was  that  it  had  to
             compete  against  Amazon  Prime                   compete  against  Amazon  Prime
             Now  service,  which  offers  free                Now  service,  which  offers  free
             two-hour  delivery  to  members  of               two-hour  delivery  to  members  of
             its loyalty program.                              its loyalty program.







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