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World of Coffee in Geneva
filled with exhibitors, stages,
cupping labs, and networking
spaces.
Attendance and
Participation
Over 10,000 attendees from
more than 80 countries
I NNOVATI ON, 350+ exhibitors representing
COMMUNI TY, AND every link of the coffee supply
SUSTAI NABI LI TY AT chain
Workshops, lectures, and
THE HEART OF panel discussions featuring
EUROPE' S COFFEE 120+ speakers
SCENE Dozens of national barista
champions and coffee
Introduction professionals.
The World of Coffee Geneva 2025 marked
a new chapter in the ever-evolving Major Themes
narrative of the global coffee industry. Innovation in coffee
Held in the picturesque city of Geneva, production and technology
Switzerland - a locale renowned for its Sustainability and ethical
internationalism, culture, and sourcing
breathtaking natural scenery - this year's Quality and sensory
event drew thousands of professionals, experiences
enthusiasts, and innovators from around Community building and
the world. For three days, from June 18th diversity.
to 20th, the city became a vibrant hub for
the exchange of ideas, showcasing the
artistry, science, and entrepreneurial
spirit that define the world of coffee
today.
Overview of the Event
The World of Coffee is an annual event
organised by the Speciality Coffee
Association (SCA), and it has become one of
the most anticipated gatherings for coffee
professionals. Geneva, situated on the
shores of Lake Geneva and embraced by
the Alps and Jura mountains, provided a
cosmopolitan backdrop for this year's
edition. The event took place at the Geneva The BWT water and more
Palexpo, occupying multiple expansive halls stand was very busy
JULY/AUGUST. 2025 | ISSUE 43

