Page 7 - dummybook (1)
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The perfumes contained in our company have different scents, such as in Jakarta Perfume, this scent
gives a slightly strong fragrance, a mixture of chocolate and apple fragrance that gives a luxurious
impression when wearing it. Then in Jogjakarta Perfume, this aroma gives a soft and feminine
fragrance, this fragrance comes from strawberries. Then in other perfumes, such as: Surabaya
perfume, Malang perfume, and Bandung perfume. All the fragrance you get from this perfume, is a
fruity scent that is so sweet that it doesn't easily enter many people.
B. Vision and mission of the company
Vision
To become a quality company from all aspects of the company that exists and continues to
grow with innovations regarding bodycare products.
Mission
1. Making our products always have quality in terms of all materials and able to compete
with other products
2. Creating a good brand image for the needs of all groups, especially among the younger
generation.
3. Optimizing all natural resources supported by human resources with broad insight.
C. Company Logo and Philosophy
The letters C and I describe the initials PT. Central Indonesia
The five circles in the letter C represent the symbol for the fifth month in 2015. PT. Central
Indonesia formed a circle symbolizing deposition, accuracy and targets that we will form the
company to achieve.
The blue color symbolizes trust, loyalty and stability regarding the company's image and the
products created will remain 'quality'
Black symbolizes the impression of strong, sturdy and elegant.
And 2015 symbolizes the year our company was created.