Page 62 - Fredo Eyong
P. 62

Concept Description













                                                  A walking aid that provides
                                                  support, mo�vates it user
                         Descrip�on :             to go out and interact with          Target Audience           People with stability issues
                                                                                                                     and Older adults 65
                                                    others so they feel less
                                                           isolated.



                                                                                                                  It is well built, it is easy to
                                                                                                                 use and carry around. It can

                           Use Case               use for walking , naviga�on            Advantage                   be put away easily ,
                                                      and iden�fica�on                                             mo�vates the user to go
                                                                                                                   out more and meet new
                                                                                                                           people.




















                                                                                                                                        Scale of Opportunity
                                                                                                             Scale of Opportunityof




                                                                                                             Opportunity



                                                                                                                                               Es�mate of market
                                                                                                                                                  size (number of                                                Es�mate of market
                                                                                                                    Market Size                consumers, number                    Market Value                          value


                                                                                                                                                       of units)






                                                                                                              Projected Share for                                                                                  Vai pharmacys,
                                                                                                                                                                                                                     hospitals and
                                                                                                                    my concept                           Share                    Route to Market
                                                                                                                                                                                                                     online shops.
   57   58   59   60   61   62   63   64   65   66   67