Page 36 - Process_book_Carla Ann_Lloren
P. 36
Chapter 5 Deliver
Overview of Prototyping Objectives and Process
Feedback Objectives
Low Fidelity Mid Fidelity High Fidelity
Product Objectives Pilot Feedback Mid/High Fidelity
Get feedback from Final Design
• To introduce The Good Neighbor. Content , Size Option for experienced / new Hypothesis &, Final
Brochure Hence, must be designed to have readability , Initial layout designers on: Layout, Initial Branding Tests,
Branding Test,
informational details on the service. test Readability, Colour initial hypothesis Polishing
contrast and test
overall design
• To demonstrate the reward mechanism of DELIVER
TGN which encourages a feedback Content , Size Option for Get feedback from Colour Design and
element of appreciation. readability , Initial layout Hypothesis , Final
Card experienced/new Branding Test, Branding Tests ,
test designers on: initial hypothesis
• It is intended to be the go-to TGN item Readability , Colour test Polishing
that older adults and members will contrast and overall
always carry with them. Hence, should be design
handy.
• To demonstrate how the system works Storyline appeal, relatability , Appeal and comprehension of Hypothesis, branding
st
Video and show details of 3 interaction delivery of key message : how execution of the 1 story; initial alignment ,
touchpoints the solution can help older hypothesis test comprehension of the
• To get the attention of target audience adults rest of the storyline.
and show a relatable story to older
adults
• To show how the solution help alleviate
loneliness/isolation.

